About us
ABOUT US
Explore New Possibilities
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Start with the chef – understand their needs and provide the best tools for their craft.
Transforming your kitchen experience is possible.
We’ve done it with our products.
Meet our team
Expert artisans dedicated to quality craftsmanship
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He is passionate about creating innovative kitchen solutions that enhance cooking experiences while ensuring quality and sustainability.
Mich Stark
Chief Product Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the kitchenware industry, Mich has helped the company to achieve remarkable growth. Mich is among the best minds.
Aline Turner
Chief Technical Officer
Aline is a passionate advocate for quality kitchenware. She leads a team of skilled artisans and ensures that every product meets the highest standards of excellence.
Iris Joe
Chief Financial Officer
Iris, with her extensive background in kitchenware design, helps us understand market trends and improve our product offerings. She is dedicated to driving innovation and elevating our brand to new heights.